Current:Home > StocksNFL 'Sunday Ticket' is headed to YouTube beginning next season-LoTradeCoin
NFL 'Sunday Ticket' is headed to YouTube beginning next season
View Date:2024-12-24 22:06:39
Fans will have to Google it beginning next season if they want to access the NFL's "Sunday Ticket" package.
The NFL announced a multiyear agreement on Thursday for Google to distribute the package of out-of-market Sunday afternoon games on YouTube TV and YouTube Primetime Channels.
The NFL was seeking $2.5 billion per season for the package, which has been on DirecTV since 1994. The satellite provider has paid $1.5 billion per year on an eight-year contract that expires at the end of this season.
Commissioner Roger Goodell said during an interview with CNBC over the summer that the next move for "Sunday Ticket" would be to a streaming service because that would be the best option for fans.
Goodell reiterated that with Thursday's announcement.
"For a number of years we have been focused on increased digital distribution of our games and this partnership is yet another example of us looking towards the future and building the next generation of NFL fans," he said in a statement.
It is the second time in less than two years that the NFL has partnered with a streaming service to air games. The league's 11-year contract with Amazon Prime Video for Thursday night games started this season.
Besides Amazon, Apple and ESPN also expressed interest in "NFL Sunday Ticket."
"As the ways fans enjoy NFL football evolve in a changing media landscape, partnerships with innovators like YouTube will ensure that more games are available to more fans," said New England Patriots owner Robert Kraft, who is also chairman of the NFL's media committee. "This partnership will grow our game for future generations and allow them to follow their favorite sport."
The NFL has had a presence on YouTube since 2015, when it launched its official NFL channel. That has increased to include channels for all 32 teams and 10 official league channels, including NFL Films, NFL Network and Mundo NFL.
NFL Network and NFL RedZone have been available to subscribers of YouTube TV since 2020.
"Through this expanded partnership with the NFL, viewers will now also be able to experience the game they love in compelling and innovative ways through YouTube TV or YouTube Primetime Channels," YouTube CEO Susan Wojcicki said in a statement. "We're excited to continue our work with the NFL to make YouTube a great place for sports lovers everywhere."
Starting next season, "NFL Sunday Ticket" will be available as an add-on package on YouTube TV and standalone a la carte on YouTube Primetime Channels.
Google said in June that YouTube TV, which was launched in 2017, had surpassed 5 million accounts and was the biggest internet-based pay TV service in the U.S. That number includes users on free promotional trials.
YouTube Primetime Channels, which launched in November, is a service that allows users to subscribe and watch content from streaming services on the YouTube app.
Even with "Sunday Ticket" moving to YouTube, the price is not expected to substantially decrease due to contracts with CBS and Fox, which carry the Sunday afternoon games.
Viewers pay around $300-$400 a season for the package, which averages 2 million subscribers.
The league also said it would work with YouTube to determine additional ways to support distribution of "Sunday Ticket" in commercial establishments.
Earlier this year, Amazon reached an agreement with DirecTV to make sure Thursday night games were available in bars and restaurants.
veryGood! (81)
Related
- Rep. Michael McCaul of Texas says he was detained in airport over being ‘disoriented’
- New York police seeking a man who stabbed a city bus driver
- Iga Swiatek wins a third consecutive French Open women’s title by overwhelming Jasmine Paolini
- Living and Dying in the Shadow of Chemical Plants
- Mike Tyson vs. Jake Paul stirs debate: Is this a legitimate fight?
- Taylor Swift Stopping Show to Sing to Help Fan in Distress Proves She's a Suburban Legend
- A look in photos as the Bidens attend French state dinner marking 80th anniversary of D-Day
- Getting death threats from aggrieved gamblers, MLB players starting to fear for their safety
- Britney Spears Reunites With Son Jayden Federline After His Move to Hawaii
- Why the giant, inflatable IUD that set DC abuzz could visit your town this year
Ranking
- Republican Rep. Juan Ciscomani wins reelection to Arizona US House seat
- A woman claims to be a Pennsylvania girl missing since 1985. Fingerprints prove otherwise, police say.
- Levi Wright's Mom Shares His Moving Obituary Following His Death at Age 3
- Roger Daltrey says live music is 'the only thing that hasn’t been stolen by the internet'
- Travis Kelce's and Patrick Mahomes' Kansas City Houses Burglarized
- Taylor Swift congratulates engaged couple: 'Thanks for doing that at my concert'
- Stock market today: Asian markets mixed following hotter-than-expected US jobs report
- Disneyland employee dies after falling from moving golf cart in theme park backstage
Recommendation
-
Mississippi governor intent on income tax cut even if states receive less federal money
-
Accused Las Vegas bank robber used iPad to display demand notes to tellers, reports say
-
Costco is switching up how it sells books. What it means for shoppers.
-
Rainbow flags rule the day as thousands turn out for LA Pride Parade
-
Repair Hair Damage In Just 90 Seconds With This Hack from WNBA Star Kamilla Cardoso
-
Caitlin Clark reacts to controversy after Chennedy Carter's cheap shot
-
Blinken to visit Middle East in effort to rally support for cease-fire
-
Costco is switching up how it sells books. What it means for shoppers.